How to Develop a Marketing Strategy When Launching a New Business

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Gaining those first few sales or new customers when launching a small business is hugely exciting. However, if like most startups or new businesses, these have come through your existing LinkedIn network or word of mouth, you will instinctively know this is not a scalable way to grow your market share. Unfortunately, the maxim of ‘build it and they will come’ doesn’t hold much weight […]

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Case Study: Coolbytz

Client: Location: London Sector: Tech   Service: PR and Digital Marketing Strategy  Project: Coolbytz is a new online marketplace for infrastructure and connectivity, where global buyers and sellers come together to transact verified assets.  Coolbytz provides an economic, secure, and sustainable ecosystem for the buyers and sellers of infrastructure behind much of the world’s technology. […]

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